Technology moves at a rapid pace and keeping up can be frustrating. The fact is that a company without a website is missing out on many customers that they won’t be able to get any other way, so implementing technology in your favor is important. Read on to find some techniques and secrets which will help you get into the game.
Although it is common to see the www. at the front of a website URL, you should try to make sure that you can access your site whether you choose to include it or not. This will make it much easier for anyone to access regardless of how they type it.
Offer to store personal information for returning users. Saving data from one form to another, like username or email address, is imperative. Your clients will thank you for saving them the time it takes to fill in information that they have previously done on your site.
Use shortcuts. In web design, there are lots of shortcuts that will decrease the amount of time it takes to do things. You can even learn HTML codes that will allow for quick changes across all your pages without needing to redo them one by one.
Regularly distributing a newsletter can help to secure repeat visitors. This is great for captivating someone whom may have viewed your site, but then gone on to forget about it entirely. Have a signup form in one of your sidebars, and document everyone that signs up. Avoid trouble by only sending the newsletter to people who have signed up for it.
To help your visitors be able to easily read your site, you should design it using contrasting colors. If you use colors that contrast, it makes the text stand out. If you have black text with a black background you will not be able to see the information, but if you have black text with a white background it becomes simple to read.
For the best layout, make sure that the colors you choose for the background and font are restful to the eyes. Choosing moving backgrounds or neon colors can make it hard for people to read, and they may navigate to another web site. However, include pictures to break up your content and make the site complete.
In the end, web design has become so simple that anyone can do it. From your 8 year old neighbor who has her own Pokemon site to my 90 year old Grandmother and the Quilting forum she set up, everyone seems to be active online. Get your company set up with its own presence and enjoy the profits it brings!